Arrowpointe Maps Privacy Policy

Arrowpointe’s privacy policy covers the collection and use of personal information that may be collected by Arrowpointe anytime you interact with the Arrowpointe Maps service. Please take a moment to read the following to learn more about our information practices, including what type of information is gathered, how the information is used and for what purposes, to whom we disclose the information, and how we safeguard your personal information. Your privacy is a priority at Arrowpointe, and we go to great lengths to protect it. You should know that:

Why We Collect Personal information

Why do we collect your personal information? Because it helps us deliver a superior level of customer service and some of it is critical to providing you with the functionality of Arrowpointe Maps. In addition, your personal information helps us keep you posted on the latest product announcements and other events that you might like to hear about.

Information We Collect and How We Use It

Account Information: When you sign up for Arrowpointe Maps, we collect information about your organization such as the Salesforce.com organization ID, company name, company address, Salesforce.com edition (Unlimited, Enterprise, Professional, Group, etc.), and the name and email address of the user creating the Account with Arrowpointe Maps. Your organization name and contact information is editable by you in the Arrowpointe Maps application. If we ever request a password from you, it will be maintained on our system in an encrypted form. At this time, we do not have access to view, store, or maintain any Salesforce.com passwords. Access to Arrowpointe Maps is handled by leveraging your active Salesforce.com session allowing us to leverage Salesforce.com’s strong security practices.

User Information: When an Arrowpointe Maps user is setup, we capture information from their Salesforce User record and store it in our database. This is used to identify them for access to the application and to contact them if necessary. Typically, we only contact the Admins of Arrowpointe Maps accounts. However, we want to have this contact information available in the event we need to contact an end-user. The following information is captured from the user record in Salesforce and stored in our database:

Meta Data: Your company’s Salesforce.com meta data is not stored in our databases without your knowledge. Your organization’s administrator has the ability to configure Arrowpointe Maps to work for your users. Doing so requires Arrowpointe Maps to understand your Salesforce.com configuration allowing you to save information related to it within our database. Anything we store related to your meta data is visible to your administrator via the Administration screens in the application. Any additional meta data information we use is captured in real-time via the Salesforce.com API and held in memory to support application functionality, but it is not stored in a database for later reuse. That information is cleaned out of memory at the end of your Arrowpointe Maps session.

Mapped Data: Beginning with version 1.0.7, we re-architected the way maps were run. The new design has the mapped data temporarily stored in an XML file and then parsed by the end-user’s browser. This requires storing an XML file on our web servers that contains the data you see in the map. This change was made to improve map performance, adhere to MapQuest development best practices and to allow future functionality whereby users will be able to save a map “snapshot” in their account.

Any XML files not saved to a user’s account are cleared from our web server on a regular basis. XML files saved to a user’s account are kept on the web server in a directory that is not indexed by search engines (in fact, nothing in our application is indexable by search engines) and the application is designed to only allow access to the specific end-user who owns the snapshot.

Geocode Cache: The ability to plot your data onto a map is heavily dependent upon our ability to “geocode” the address. To do so, we contact a third-party web service (e.g. MapQuest) and send them the address. We are returned a latitude, longitude, response code and, sometimes, cleansed address information for that address. We currently store the original address and the corresponding latitude and longitude in a local database. Future requests for that address are retrieved from that local database rather than from the third-party geocoding service. This is done to significantly improve performance of the application. In tests, this has improved performance up to 10 times! Information associating an address with a person, company or any other entity is not captured. Looking at our database, we have no way of associating an address with your company or with any specific Salesforce.com record. To us, it’s just an address with a latitude and longitude. That’s all we need to make your user experience better.

General Information: As is true of most Web sites, the Arrowpointe Maps service will gather certain information automatically and store it in log files or in databases used by website statistics software. This information usually includes your browser type, your Internet Protocol address, and the date and time of day. As a basic matter, we need this information to help us provide our services to you. We use this information, which does not identify individual users, to analyze trends, to administer the site, to track users’ movements around the site and to gather demographic information about our user base as a whole. Arrowpointe will not use the information collected to market directly to that person.

We also maintain a log of major actions taking place within the application such as, but not limited to, the creation to trial accounts, map pages being run, map views being run and changes in administration pages. This is captured to:

Arrowpointe will never share, rent or sell your personal information with any third parties for marketing purposes without your explicit permission.

Cookies

Arrowpointe Maps employs cookies to allow its server to recognize you as you move from page to page within the application. Cookies are small text files stored on a visitor’s hard disk and managed by your browser to allow Arrowpointe to remember the user. This allows the application to “maintain state”, so that information is not lost as you navigate around.

The cookies placed by the Arrowpointe Maps server are readable only by Arrowpointe, and cookies cannot access, read or modify any other data on a computer. Arrowpointe Maps requires the use of cookies and, if you set your browser so that it refuses cookies, you will not be able to use the Arrowpointe Maps service.

How We May Contact You

Arrowpointe may periodically send you information via email related to your Arrowpointe Maps account. In some cases, we believe such information is important and critical to your account, and in these cases, you cannot opt out of the communication.

On occasion, we send news updates via email. For these communications, we respect the “News & Features Emails” preference on the Organization record in Arrowpointe Maps, which is editable by the Arrowpointe Maps administrator. Typically, these emails only go to Arrowpointe Maps administrators and we ask those Admins to disseminate the information to their organization.

Changes to this Policy

Arrowpointe Corporation reserves the right to change this privacy statement at any time and the changes will go in effect 14 days after being posted to the Arrowpointe web site. If you have any questions about this privacy statement or the practices of this site, please contact Arrowpointe using the Contact form on our website. You can view the change history of the application, privacy policy and terms of agreement on our Change History page.